The Story of FourCoconuts

Place: A supermarket in Jerusalem, Israel
Time: 2 AM on a Thursday night in early 2009

Our hero was carrying out his weekly shopping routine, when he laid eyes on some coconuts.

Instinctively, he wanted to purchase a coconut or two, because the exotic allure mesmerised him. Yet, at the same time, he could not fathom a single use for the coconuts.

Reaching for his trusty Nokia N73, he tweeted out into the ether: What could you do with a coconut?

Suddenly, he received a stream of responses that ranged from the whimsical to the artistic to the downright wrong.

The one thing that he knew was, he had to purchase four of them.

And with that, FourCoconuts was born.